Online Marketer / Growth Marketing Specialist

About us:

Finber — an independent project in Germany specialising in insurance, finance and useful solutions for life and business. We make complex topics easy to understand and develop content and product areas via our website, social media, webinars and digital tools.

Looking online marketer, which knows not only how to suggest ideas, but also driving them to a result independentlyfrom landing page and advertising campaign to webinar, automated sales funnel and regular content.

Online marketer duties:

• Lead and develop the digital direction together with the founder and/or team.
• Prepare and improve landing pages, product pages, forms, templates and simple funnels.
• To launch and optimise advertising campaigns in Meta Ads and/or Google Ads.
• Working with lead generation and improving conversions.
• Helping with content for Instagram, Telegram, YouTube, website and email newsletters.
• Take part in the preparation and support of webinars.
• Test new hypotheses: offers, angles, lead magnets, pages, content formats.
• Work with WordPress and basic marketing tools.
• If necessary, connect and configure simple automations, AI tools, bots, and template scenarios.
• Analyse the results: leads, cost per lead, conversions, user behaviour on the website and in the funnel.

What is important to us:

• Do you have practical experience in digital marketing and you know how to work with your hands, not just delegate tasks to others.
• You know how to build landing pages, improve funnels and figure out where leads are being lost.
• Do you have real experience with Meta Ads and/or Google Ads.
• You know how to write clear and compelling copy for advertising, landing pages, emails and social media.
• You have a confident grasp of analytics: GA4, UTM tags, events, conversions, basic KPIs.
• Do you have experience working with WordPress or similar CMS.
• You are self-reliant, organised and able to drive tasks from conception to completion.
• You feel comfortable working in a small team where speed, accountability and common sense are important.
• Russian — fluent written and spoken. German or English — good working proficiency.

That will be a bonus

• experience in SEO and search-oriented content creation;
• understanding of AEO, AI tools and marketing automation;
• experience with email marketing, automated funnels and bots;
• experience in preparing webinars;
• experience in promoting expert services;
• experience in the fields of finance, insurance, education, consulting or legal services.

What we offer:

• Remote work.
• Full-time or part-time work is available.
• Working in a small team with no unnecessary bureaucracy.
• High autonomy, short feedback loops, rapid hypothesis testing.
• There is an office in Mannheim, but the main work can be done remotely.

Important about the role

This not the position of head of a large department and not a purely strategic role.
We need someone who knows how to combine thinking and implementationunderstand the task, propose a solution, build, run, check the result and improve.

How to apply

Send:

• CV,
• short story about your relevant experience,
• 2–3 examples of projects or tasks that you actually worked on yourself,
• and, if applicable, links to pages, funnels, campaigns or content that you are proud of.